SEATTLE - March 5, 2007 - Avenue A | Razorfish, one of the largest interactive services firms in the world and an operating unit of aQuantive, Inc. (NASDAQ: AQNT) today announced the election of search strategist Chris Boggs to the Search Engine Marketing Professional Organization (SEMPO) board for 2007.
"We had a phenomenal turnout for the elections and for the Board candidacy, with 37 impressive candidates in the running. The elected 2007 SEMPO Board of Directors represents all the key constituencies in our industry, including in-house corporate search marketers, agency professionals, consultants and solution vendors,"" said Dana Todd, outgoing president of SEMPO. "Chris was an active driver of our committee and Board initiatives in his first year, and his strong industry involvement helped shape our vision going forward. We are excited to have him continue to serve on the Board for a second consecutive year."
Boggs joins eight of the 13 returning Board members from 2006. Board members will serve a one-year term and a new board will elect officers in March at the first annual meeting during the Search Engine Strategies Conference in New York, April 10-13.
Boggs joined the Philadelphia office of Avenue A | Razorfish in 2006. He helps ensure that the company's organic and paid search strategies remain aligned and current, and sets search strategies for multiple client teams nationwide. Active in the field of search engine marketing since 2000, Boggs is the associate editor for the Search Engine Roundtable, moderates Search Engine Watch Forums, and is editor of Avenue A | Razorfish's "Search Marketing Trends" weekly newsletter.
"It's an honor to serve another term on SEMPO's board for 2007," said Chris Boggs, search strategist, Avenue A | Razorfish. "We all recognize the explosive growth in the search marketing industry and I am pleased to work with an organization that is at the forefront of championing industry standards and innovation. I will continue to push for further unification within the search industry, promoting the importance of all search-related marketing and analytics efforts in 2007."
The SEMPO Board of Directors for 2007 includes:
Chris Boggs, Avenue A | Razorfish
Massimo Burgio, Global Search Interactive
Fionn Downhill, Elixir Systems
Dave Fall, DoubleClick Inc.
Duane Forrester, Sports Direct Inc.
Sara Holoubek, Free Agent Consultant
Gordon Hotchkiss, Enquiro
Bill Hunt, Global Strategies International
Kevin Lee, Did-It
Jeffrey Pruitt, iCrossing
Tanya Rietze, Hewlett-Packard
Dana Todd, SiteLab
Dave Williams, 360i
About Avenue A/Razorfish
Avenue A | Razorfish (www.avenuea-razorfish.com) is the largest interactive marketing and technology services firm in the world. The company helps industry leaders such as Kraft, Dell, The New York Times and Starwood Hotels use digital channels to acquire and service customers. Avenue A | Razorfish's full suite of digital offerings includes online advertising, Web site design and development, email and search engine marketing, emerging media strategies, and enterprise portal development. Its award-winning client teams have a great understanding of customer needs and provide solutions through distinct business disciplines, which include: analytics, strategy, technology, media, creative design and user experience. An operating unit of Seattle-based aQuantive, Inc. (NASDAQ: AQNT), Avenue A | Razorfish has offices in markets across the United States, and global operations in Australia, China, Germany, Japan and the United Kingdom.
About the Search Engine Marketing Professional Organization
SEMPO is a global non-profit organization serving the search engine marketing industry and marketing professionals engaged in it. Its purpose is to provide a foundation for industry growth through building stronger relationships, fostering awareness, providing education, promoting the industry, generating research, and creating a better understanding of search and its role in marketing. SEMPO represents the common interests of more than 500 companies and individuals worldwide and provides them with a voice in the marketplace. SEMPO's education and outreach initiatives are sponsored in part by Microsoft, Yahoo!, Google, Verizon Superpages.com, Atlas, and Search Engine Strategies. For more information or to join the organization, please visit http://www.SEMPO.org.