How should you take advantage of the new Twitter products and features?

By Allie Eby & Matt Heindl, Social Content and Engagement Strategy •
Source: Twitter.com

Twitter’s been busy evolving and modernizing in today’s online safety-questionable super social world.

When Twitter launched 15 years ago - its appeals were its straightforward, chronological, real-time nature. Since then, it’s morphed to stay current: A new algorithm to float the best content to the top of the river of tweets, a full-on ads offering and an on-again/off-again live streaming capability (remember Periscope?).

They’ve quietly been launching new features to continue its evolution to help consumers, creators and brands monetize and stay safe. Check out our POV on some of the newest features and how they may affect you.

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