NEW YORK, Dec. 5, 2016 – Publicis.Sapient, the world’s most advanced digital transformation platform, today announced each of its brands received a perfect score of 100 percent on the 2017 Corporate Equality Index (CEI), a national benchmarking survey and report on corporate policies and practices related to LGBT workplace equality, administered by the Human Rights Campaign Foundation. DigitasLBi, Razorfish and Sapient join the ranks of 517 major U.S. businesses that also earned top marks this year.
“At Publicis.Sapient, we are proud of our ability to bring diverse perspectives and experiences to our clients as we partner with them to digitally transform their businesses,” said Laurie MacLaren, chief talent officer, Publicis.Sapient. “We’re honored to have received a perfect score across all of our brands on the Corporate Equality Index. We are committed to an inclusive and supportive culture that enables all of our people to bring their whole selves to work every day, and also reflects the diversity of our clients and the customers they serve.”
The 2017 CEI rated 1,043 businesses in the report, which evaluates LGBT-related policies and practices including non-discrimination workplace protections, domestic partner benefits, transgender-inclusive health care benefits, competency programs and public engagement with the LGBT community. The following efforts of DigitasLBi, Razorfish and Sapient were instrumental in satisfying all of the CEI’s criteria, resulting in each of the brands receiving a 100 percent ranking and being awarded the designation as a Best Place to Work for LGBT Equality:
Recognized for the fifth consecutive year, DigitasLBi’s stand for workplace equality spans employee programs, trainings and investments. In 2016, the brand launched “BRAVE Spaces,” monthly forums held in all North America offices designed to foster dialogue in real time around societal and cultural events. As the largest single agency host of the 4A’s Multicultural Advertising Intern Program (MAIP), DigitasLBi pledged in August 2016 a 30% investment increase year-over-year and Tony Weisman, CEO, DigitasLBi North America, was the recipient of the 4A’s MAIP Pantheon Award for leadership in diversity. Furthermore, the organization provides employees “BE BETTER” training and professional development programs around Efficacy, Managing Inclusion, Inclusive Recruiting, Straight Talk and Unconscious Bias.
“We couldn’t be prouder that the largest U.S. LGBT civil rights organization has named DigtasLBi a ‘Best Place to Work for LGBT Equality’ for the fifth consecutive time. Each year, our united front against intolerance of any form becomes stronger as we strive for a culture of inclusivity, attracting the best talent to create the best work,” said Tony Weismann, CE0, DigitasLBi North America.
Razorfish’s commitment to diversity and inclusion in the workplace transcends both internal programs and provocative work products that take a stand for change in the industry alongside its clients. In addition to “SAFE SPACE” forums that foster open dialogue and cross-office PRIDE movements, the brand invests in pro-bono resources to support non-profit organizations nationally, including Chicago-based Proud2Share, to bring awareness to key issues in the LGBTQ community. Furthermore, Razorfish took bold steps in 2016 by making a commitment to diversity and inclusion, under Publicis Groupe’s Power of One strategy, for USAA – pledging to hire 30% of new staffers on the team from diverse communities and backgrounds.
“We’ve been on a journey over the last year to further cultivate an environment where all of our people, regardless of orientation or life preferences, are encouraged and rewarded for bringing diverse viewpoints to the table,” said Shannon Denton, chief strategy officer of the newly created SapientRazorfish, formerly global CEO of Razorfish. “The rigor we’ve placed around this has materialized in the Corporate Equality Index’s ranking, and I am proud of how we have leaned in to build authentic experiences and more meaningful impact for our clients.”
Sapient has a number of initiatives that support its diversity and inclusion strategy, including its recently expanded Career Returns Program, a 10-week paid program for individuals, such as caregivers, looking to re-enter the workforce following an extended absence. Furthermore, Sapient has several business resource groups, including Sapient PRIDE, a network for lesbian, gay, bisexual, transgender and straight-ally employees, as well as the Women’s Leadership Network, dedicated to supporting the career development of Sapient women. Finally, the company offers “Unconscious Bias” workshops designed to raise awareness and teach employees to be more self-aware of their behaviors and work towards building a more inclusive workplace.
“We are honored to receive a perfect score on the Corporate Equality Index. What makes Sapient a great company is our people, and we will continue to strengthen our commitment to being an open and inclusive workplace as diversity keeps our work authentic and creates better culture,” said Donald Chesnut, global chief creative officer, SapientNitro. “We’re committed to seeking unique points of view that challenge the status quo, break barriers and give everyone a voice.”
For more information on the 2017 Corporate Equality Index, or to download a free copy of the report, visit www.hrc.org/cei.
About Human Rights Campaign Foundation
The Human Rights Campaign Foundation is the educational arm of America's largest civil rights organization working to achieve equality for lesbian, gay, bisexual transgender and queer people. HRC envisions a world where LGBTQ people are embraced as full members of society at home, at work and in every community.
Publicis.Sapient, part of Publicis Groupe, is a Digital Transformation Platform purposebuilt to solve for the challenges of today’s digital world — where companies seek to become fully digital businesses. Publicis.Sapient was forged to address this challenge by helping clients advance 7 key and increasingly interrelated business activities. We do this by uniquely combining Digital Solutions & Business/Technology Consulting. The platform houses the leading digital pioneers and thinkers from DigitasLBi, Razorfish and SapientNitro, combined with experienced consultants and technologists with deep industry expertise from Sapient Consulting. By dynamically configuring to ensure our clients have access to our full collection and connection of expertise, the Publicis.Sapient platform is creating a new way of working with clients that is agile and responsive to meet the demands of the digital marketplace. Publicis.Sapient is 23,000 people strong, across 100 offices in 50 countries. For more information, visit www.publicis.sapient.com.