Perspectives
Accelerating commerce through Pivotal Moments™
E-commerce sales will soon surpass the trillion-dollar mark. It’s up to brands to maximize every moment of the customer journey, but that takes modern tools, relentless measurement, and a willingness to try new things.
The Data Privacy Paradox
Our latest research finds that data privacy is a growing concern across generations, but brands that go the extra mile to be open, honest, and transparent have the best shot at building trusted relationships with customers.
We promise an AI didn't write this
Explore the potential of AI to revolutionize marketing, customer service, and the art world — as well as prepare for the potential pitfalls of AI-generated content.
Join us for Web3 Wellness Wednesday with Angélic Vendette
Join us for an exciting afternoon of networking, inspiration, and movement.
3 ways businesses can strike the ideal marketing and IT balance
Razorfish EVP of Data Science and Analytics Sisi Zhang shares three ways that marketing and IT can work hand-in-hand to create data-driven ecosystems across organizations.
View on VentureBeat
Preparing for a cookieless world: three steps we're taking today
With a cookieless future fast approaching, how will we continue reaching critical audiences and driving performance? Hear how our media experts are helping clients test, adapt, and stay one step ahead.
The new era of AI-powered search
Microsoft just unleashed AI-powered search on the world, which brings major implications for brands. Dive in for insights from our SEO experts and see how we're already helping clients navigate this new reality.
CES 2023: Five reasons to embrace emerging tech
Drawing 115,000 guests and exhibitors from 140 countries, this year's event showcased innovation across transportation, mobility, healthcare, sustainability, and, of course, Web3.
Embracing Evolution: In 2023, Technology’s Influence Will Put Marketers At The Forefront Of Innovation
With the exponential acceleration of digital comes an exciting opportunity for marketers and brands in 2023.
View on Forbes
Are virtual goods the next big category for brands?
Razorfish EVP of Consumer & Content Experience Cristina Lawrence shares insights on how nonphysical digital goods can create brand connections with high-value audiences.
View on Campaign US
Here are the trends likely to have the biggest impact on social media channels in 2023
Razorfish EVP of Media Rob Silver joins Digiday to dig into trends that brands will need to prepare for heading into 2023.
View on Digiday
Web3 content and capabilities from an agency’s perspective
Razorfish EVP of Consumer & Content Experience Cristina Lawrence discusses with MarTech how to get brands plugged into Web3.
View on MarTech